The synergy of five— the “Sensationalist” brings together the skills and expertise of five key authorities. A marketer, researcher, statistician, book analyst, and a bookstore distribution specialist team up to deliver fast and guaranteed promotional results for independent publishers.
For a title to perform excellently against competition, an author must tap the proficiency of specific agents who have good understanding on the causal conjunction between the seller, the product, and the consumer as this would be pivotal to the success of book publishers. For example, a book marketer studies the plausible areas of opportunity for a title while a researcher explores useful materials and examines possible flaws in a marketing design. A statistician on the other hand, works on theoretical and applied statistics and their impact on the work in progress while a book analyst investigates the trends and the applicability of a book genre to the changing demands of different markets. Lastly, a bookstore distributor is very useful in guaranteeing book availability and returnability, and in ensuring circulation is profitable and balanced between the author, his publisher and their retailers. Altogether, this five-man team creates a seamless system in implementing sales plans for an author’s book career.